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Case Study

Anaplan

Anaplan Uses Gainsight to Evolve to a True SaaS Customer Success Model for Connected Planning

Where are you in your customer success journey? In the early days of most companies, there's a major focus on risk management, churn reduction, and basic health scoring. But as you mature, you have the opportunity to redefine your customer success vision and scale that renewed focus on the client across functions and in exciting new ways. That's the phase that Anaplan found itself in as it looked for a purpose-built, end-to-end customer success solution.

At Anaplan, the challenge was turning data into action, and to meet that challenge, they executed a plan taking advantage of people, process, and technology.

What you’ll takeaway:

  • What Anaplan did to unify Customer Success, Customer Experience, Product Management, and Customer Care
  • How they created a deeply aligned customer-centric system using the cross-functional power of Gainsight
  • And more
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