How To Budget For Customer Growth

It's budgeting season, which means it's time to figure out the nuts and bolts of how you're going to take your team from customer success to customer growth.

As we learned in last year's webinar, budgeting is about investing wisely. It's not about how much you spend, it's about how much you get for your dollar. This year, we're going to be looking closely at how CS teams can become a growth center in 2020 and beyond. To do that, we'll be looking at some of the highest-leverage areas for growth, including professional development, CS Ops, top line and bottom line investment, and more.

Get actionable budgeting strategies to help you:

• Identify the right top-line metric—GRR or NRR
• Get "bang for your buck" in operations investments
• Benchmark CS costs to improve your bottom-line numbers
• Quantify your professional development ROI
• And much more