WEBINAR SERIES

On The Roadmap Season2

Navigate the Obstacles of Today’s Market and Build Better Product Strategies

Drive durable growth with scalable strategies.

2023 is already shaping up to be a memorable year - and one with key opportunities for product teams to make a major impact on business success and growth. How? By creating scalable, efficient digital strategies that hinge on your product and fuel durable growth across your organization. Tune in to this season of On the Roadmap to learn from thought-provoking leaders about accelerating your product roadmap from “how”’ to “now”.

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The series will cover topics on:

  • Avoiding surprises on customer churn risk and product adoption
  • Keeping the customer success outcomes in mind at all times
  • Tapping into the expansion potential of your customers to unlock new growth
  • Scaling your efforts through digital strategies and execution
  • Leveraging your product as a powerful tool for growth and scale
  • Embracing empathy and building connections on a human level with your customers

Webinar Schedule

inSided Homepage
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NOW ON DEMAND

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JULY 03

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9:30 PST

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Speaker

Speaker:

First Lastname, Really Long Job Title, Company

APR 18
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April 18

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9 am PT

Navigating AI: How the AI Revolution Brings New Possibilities for Products and Product Teams

Product teams are poised to make or break their organization’s success in 2023. Companies are working to stay on top of the latest in AI, ensuring their products stay on customers’ must-have lists and build for scale as pressure continues to maximize resources. In short, every product is under the microscope. Join us to hear from Mickey Alon, Chief Product & Technology Officer at VidMob, and Caitlin Quinlan, GM of Gainsight PX, and learn how product teams can tackle these challenges and increase efficiency, including key learnings from AI-powered programs and how product teams can amplify their impact on adoption, retention, and the bottom line.

Hear more about:

  • Where AI-based technologies can increase product teams’ efficiencies
  • How to track and showcase your product’s ROI to internal and external stakeholders
  • Where product can drive the most impact on business outcomes
Caitlin Quinlan Headshot

Host:

Caitlin Quinlan, SVP & GM, Gainsight PX

Mickey Alon

Speaker:

Mickey Alon, Chief Product & Technology Officer, VidMob

JUNE 13
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JUNE 13

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8 am PT

Paving the Way: How Data Fuels Better Product and Engineering Collaboration

When it comes to getting new, value-added features launched, there’s no relationship more powerful than product and engineering. But how do these teams work together effectively to overcome the push and pull of time, resources, and roadmap direction? Join us to hear from Karl Rumelhart, President for Products, Technology and Global Operations at Gainsight, about how product teams can leverage usage and feedback data to build compelling cases for features and needs, and work in tandem with engineering to deliver the most customer value.

You’ll take away:

  • What data product teams should consider to demonstrate the need and value of new features
  • How teams can close the feedback loop with customers on enhancements
  • Where product can drive value along the entire development process
Caitlin Quinlan Headshot

Host:

Caitlin Quinlan, SVP & GM, Gainsight PX

Karl Rumelhart

Speaker:

Karl Rumelhart, President for Products, Technology and Global Operations, Gainsight

AUG 9
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AUG 9

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9 am PT

Directing Traffic to Your Product: Achieving GTM Success with Product Marketing

Product Marketing (PMM) sits at the intersection of product management and go-to-market teams - driving home the benefits and key value of each new product feature your team works tirelessly on. How PMM crafts the benefits of your features - using in-app, email, content, and other channels - can make a tremendous impact on your adoption, feature success, and overall business outcomes.

So how do your PM and PMM teams work effectively together to tell the right story?

Learn about:

  • How PM and PMM teams can work hand in hand to build strong, engaging, and omnichannel marketing around new and key feature
  • Sharing the right data points, technical aspects, and materials with PMM to create value-added marketing programs
  • Creating compelling feature release marketing via in-app, email and other channels
  • Tracking the ROI of your programs and collaborating for optimized impact on adoption and retention
Tori Jeffcoat

Host:

Tori Jeffcoat, Senior Product Marketing Manager, Gainsight

Melanie Grefsheim

Speaker:

Melanie Grefsheim, Senior Product Marketing Manager, Gainsight

JULY 03
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NOW ON DEMAND

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JULY 03

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9:30 PST

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Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla ullamco laboris pariatur.

  • Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia
  • Laboris nisi ut aliquip ex ea commodo consequat
  • Occaecat cupidatat non proident, sint culpa sunt in culpa qui officia
Speaker

Speaker:

First Lastname, Really Long Job Title, Company

ABOUT THE HOST
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NOW ON DEMAND

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JULY 03

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9:30 PST

Caitlin Quinlan

This series is hosted by Caitlin Quinlan, SVP & GM of PX. Caitlin has spent 20+ years as a Growth and Strategy Leader and is responsible for driving growth and ensuring top-quality customer experiences. Her emphasis on relationships across the organization and her data-driven mindset makes her a role model for her team and peers.