Ebook

The DEAR Framework for Customer Health Scoring to Grow and Forecast NRR

Kellie Capote, CCO of Gainsight, Unpacks Her Data-Driven Model to Optimize Deployment, Engagement, Adoption, and ROI for Customers

The work of Post-Sales and Customer Success teams has never been more important. As new sales slow and companies shift focus to customer retention and expansion, the install base will determine if businesses survive or thrive during this economic downturn.

Your customers are taking a hard look at which SaaS providers deliver their desired outcomes, and which ones don’t. Nothing is more important to businesses today than delivering customer outcomes and proving value.

This ebook provides a simple yet effective model for measuring and understanding your customers’ behaviors enough to identify risk signals: the DEAR framework.

DEAR helps SaaS teams drive customer value by focusing on:

  • Deployment
  • Engagement
  • Adoption
  • ROI

Download the ebook to start driving more customer value today.

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Developed in Partnership with Growth Molecules

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